The Best Email Marketing Companies & Services for Small Business

The Best Email Marketing Companies & Services for Small Business

Charleston SC Digital Marketing and Website Design Firm offering Email Marketing Management, Consulting & More. 

Email marketing is a form of direct marketing which uses electronic mail as a means of communicating newsletters, information, promotions or general messages to a specific audience.

Email marketing can be an effective way for small business owners to reach current customers, find new leads, and convert those leads into customers. And there are a lot of options when it comes to email marketing platforms.

There are many low cost or affordable options for sending email that fit the needs for small companies.  Below you’ll find a few companies that we personally like and recommend for sending your email communications.  Many of them have plans that range from free to highly affordable depending on your subscriber list size. 


About MailChimp:

More than 7 million people use MailChimp to create, send, and track email newsletters. Whether you’re self-employed, you manage projects for clients, or you work for a Fortune 500 company, MailChimp has features and integrations that will suit your email marketing needs.

Create signup forms that match your brand’s look and feel, and send your subscribers product updates, event invitations, announcements, or editorial content. Use our reports to improve your campaigns and learn more about your readers. Best of all? MailChimp is free for lists of up to 2,000 subscribers.


About Klaviyo:

Klaviyo gives marketers the tools to send more targeted emails to the right people at the right time and to understand the impact on purchases and other behaviors. By closing the loop between email and revenue impact, we believe email marketing can be better for both consumers and the brands they engage with.

We believe improving your email marketing shouldn’t be time consuming or difficult. Data should flow freely between the different parts of your business and your communications with customers should leverage individual insights to tailor each message as if it was made just for that person.

Klaviyo was founded in early 2012 in Cambridge, MA and the entire team is based in Boston, MA.


About Constant Contact:

One tool, for all your marketing. That’s the Constant Contact Toolkit. Our customers get real results through marketing campaigns like email newsletters, surveys, events, Facebook promotions, online listings, and more. But it’s not just about the product: award-winning support and free marketing resources are there to make the path to success smoother. Where it all started, Constant Contact was founded as “Roving Software” in 1995, setting up shop in a cramped attic in Brookline, Massachusetts. Back then, email was usually viewed as just a way for friends to communicate online. But our founders saw what it could be: a valuable marketing tool that would help small businesses level the playing field in the battle against big business.


About Campaign Monitor:

There were a number of tools on the market to manage email campaigns, but none really stacked up. Either the interface made your eyes bleed, you were forced to use their ugly templates or you needed a separate account for each client. After trying everything under the sun and coming up empty, we saw an opportunity.

In early 2004 we decided to cut back on client work for a few months and started building Campaign Monitor on the side. We built it for ourselves, knowing there had to be other designers who shared our pain. 

Today more than 100,000 designers, agencies and amazing companies of all shapes and sizes rely on Campaign Monitor to manage their email marketing. On any given week, we’re lucky enough to add more than 5,000 new customers to this list.

While we continue to add more features and refine the experience, our goal hasn’t changed since day one — to make it easy for anyone to send beautiful email newsletters to their audience.


About Email Brain:

Our clients represent a wide variety of industry sectors, including: Financial Services, Entertainment, Information Technology, Professional Services, Auto Dealerships, Non-Profits, Manufacturing, Travel, Education, Child Care, Retail/Ecommerce, Advertising and Marketing, among others. Emailbrain has become a preferred option for companies and individuals who understand the savings and advantages of email marketing.

We feel that any of the above list companies would be a suitable option for sending email. They each offer similar services, some offer more, some offer less.  Please consult with Palmetto Digital Marketing Group to find out which option might be the best option for you! 


At Palmetto Digital Marketing Group we offer digital marketing, website design and eCommerce management services to companies throughout the lowcountry, including Charleston SC, North Charleston SC, Savannah GA, Myrtle Beach SC & Columbia SC regions. Think of us as the digital marketing extension of your company. Our motto is “we do digital, so you don’t have too.”