Use Your WordPress Site to Sell Product Through Ecommerce
What is WooCommerce? What’s it for?
WooCommerce is for selling products and services. Specifically, it makes doing these things affordable and accessible. You can sell digital and physical products, manage inventory and shipping, take secure payments and sort taxes automatically.
What’s Cool About WooCommece?
You get to keep 100% control over all of your data, support for mobile devices and scalability for your sites. Plus the WooCommerce Plugin is FREE to install!
Getting started with WooCommerce
To get started, you need three things:
- 1. A WordPress powered site
- 2. To Install the WooCommerce plugin (go to install plugins in WordPress?)
- 3. A WooCommerce compatible WordPress theme (includes most modern responsive themes)
Let’s go through each of these to help you setup.
1. GETTING SETUP WITH WORDPRESS
Installing WordPress is simple. It offers a installation in 5 minutes.
You’ll need a website “host”, like Go Daddy, which is a company which provides space for your website to be stored. You’ll also need a “domain name”, which is the website address people visit to find your website (for example, abc.com). You can buy these all at once for your convenience.
We recommended three Host-gator, Blue Host or Go Daddy, which have differing price points to suit various needs. They all have one-click WordPress install, so choose the company best fitting what you’re after, setup your account and then follow the instructions for one-click WordPress installation!
Once you’ve got WordPress setup and you’re logged in, we’re ready to install WooCommerce.
2. INSTALLING THE WOOCOMMERCE PLUGIN (WOOCOMMERCE IS FREE)
Once you’ve got WordPress installed, or if you already had WordPress setup, adding WooCommerce to your site is super simple.
You can install WooCommerce straight from WordPress or you can upload the plugin from your computer files. We’ve got a video that can help you with installing WordPress plugins if you’re unfamiliar with the process.
3. FINDING AND USING A WOOCOMMERCE THEME
The next step is critical, finding a beautiful WooCommerce WordPress theme. It’s what you customers will be seeing while on your site – and they’re the ones making the purchases.
The final thing you need to start selling on your site is a WordPress theme which supports WooCommerce’s unique features: things like product display pages, ‘storefronts’ showing off all your products and the checkout process.
You’ll already have the core settings WooCommerce needs sorted from the initial onboarding guide. We’ll now cover some of the extra things you need to get your store up and running. If you need any extra clarity on any of these points, WooCommerce have some extremely in-depth videos for WooCommerce users. You can find these instructional WooCommerce set up videos here.
Payment gateways and WooCommerce, Why Are They Needed?
Unless you’re giving your products away for free, you’ll need to take payments! To do this you’ll need something called a payment gateway.
WooCommerce comes with a couple of payment gateways built in, including PayPal and Simplify Commerce. Most of the others, including cheque and payment on delivery, aren’t especially useful for an online store.
Both PayPal and Simplify Commerce will let you take credit card details securely. All payment processors taking cards will have a fee: PayPal charges
2.9% of the value of the purchase + 30¢ per transaction and Simplify Commerce will charge 2.85% of the value of the purchase + 30¢ per transaction. There is, however, no start-up cost for using either. We’d recommend doing some research in order to find the best for you.
You’ll find your payment gateway options under WooCommerce, Settings and then Checkout. Then choose either PayPal or Simplify Commerce. Use the check box to enable your gateway of choice and then follow the instructions to sign up for relevant accounts and connect them to WooCommerce.
With your payment set up, you’re able to start selling!